Brief
Keepher was started to meet the specific needs of the hands of a female goalkeeper as well as toattend to the unique qualities of the female athlete. However, their website and social content wasn't not up to par to the quality of their gloves and is not representing them in a good light.
Time
2022
Role:
Digital Designer
Marketing Collaborator
Tools
Adobe Premier Pro
Adobe After Effects
Figma
BannerSnack
Challenges
Although they produce quality, premium-grade gloves, their website and social media were suggesting otherwise. An upgrade was needed and they knew it. Conversions were hitting low and a little revamp
Goal
Our goal was to revamped their website and re-engage their following to gain more traction, traffic, and conversions.
Strategy
We we're able to optimized their website by first installing a new theme that is more user and mobile friendly; old images were stripped out and new, more visual appealing images, were developed and uploaded to keep the brand looking sharp, fresh, and exciting. New action and product shots were taken to create a library of posts to be scheduled for publishing. Video content were also produced and were used on paid campaigns and socials channels.
Results
Not only did their website got great compliments and their social looking great with a more fuller and vibrant feel, their sales also increased in a matter of weeks.
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